One of Bristol’s restaurant videos has been viewed 4.1 million times on social media.
People are traveling for miles to an iconic Westcountry restaurant because of its unique video. Urban Tandoor, in Bristol, has been delighting customers with music videos for years – but recently they’ve had millions of views on their videos. The team at Indian restaurant Clifton first made a funny music video during the coronavirus pandemic, to bring joy and laughter to their subscribers.
But since then, Urban Tandoor has 78,000 followers on TikTok with three million likes and millions of views, as well as 4.1 million videos viewed on the platform. They are popular on Instagram, where they share their videos, with 25,000 followers.
Subscribers and customers praised one of their recent videos, “Just Being The Man Who Walked 1,000 Miles To An Urban Tandoor,” as the best. The lyrics include “when I wake up, well, I know I’ll be, I’ll be a thirsty vindaloo”.
One fan wrote: “I love a bit of curryoake”, while another said: “This is really amazing. I really hope your curries are as good as your videos! I’m coming for you.”
A third person wrote: “Thanks for making the New Yorker sob across the pond”, while another wrote: “I was sold, but when they got into ‘naan na naan’, I lost it.”
Speaking to BristolLive, restaurant owner Sujith D’almeida said: “Urban Tandoor gave TikToks during this pandemic when there was so much unhappiness and sadness in 2020. We decided to give good vibes to encourage and uplift people. Soon we became a hit, and now we have followers from all over the world. “Most of our followers become customers of our hotel, our social media account contributes to 35-40% of bookings. We take the latest trends and define them as Indian restaurants.
“Our truth includes a sense of humor that makes people smile without offending anyone. Also, viewers can interact with the performers and serve as staff adding fun to their dining experience. So we created a unique niche that everyone loves.”